Iute Group reports record-breaking performance for its Buy Now, Pay Later (BNPL) solutions during Black Friday Week 2025, driven by rapidly growing customer adoption of zero-cost payment options across all markets. Across the Group, BNPL agreements increased by 59% compared to Black Friday Week 2024, with exceptional growth recorded in Albania (+173% increase) and North Macedonia (+119% increase) in BNPL purchases. The results reflect customers’ preference for flexible, transparent, and fully digital payment methods. 93% of all BNPL transactions were completed seamlessly in the Myiute app, with zero additional costs for customers. This means they can purchase essential goods at the best prices...